Heritage Title: Marketing the Brand Called: YOU
- 4HR CE CREDIT
- COURSE #34976
- PROVIDER #0461
Today, in the “Age of the Individual”, you have to be your own brand. It’s this simple: You are a brand. You are in charge of your brand.
Regardless of your position and/or how long you’ve been in the real estate business, understand that you are the CEO of your own company and the most important task you have is to be head marketer for the brand called YOU.
Topics of this interactive, and at times entertaining, four-hour program include: Truth vs. Perception; Why “Good” is the New “Bad”; What Makes You Different?; Characteristics of Today’s Buyer/Seller; Your Five Must-Haves; What Cheese on a Pizza and Branding Have in Common; What’s the Pitch for You?; Influence, Emotion & Loyalty; Marketing Your Brand on Social Media; Resources for Content, Tips, Engagement Ideas, etc.